09 Aug 2011
- A prominent public relations firm advised PM to seek access to treaty negotiations through pro-industry and non-tobacco control NGOs. The firm also advised PM that influencing the development of FCTC implementation protocols was more important than derailing the treaty;
- PM and BAT used several strategies, including cultivating relationships with tobacco-friendly governments, to try to weaken the FCTC before its ratification;
- PM and BAT have used national and regional-level strategies, including use of free-trade agreements, to undermine the FCTC since its ratification;
- PM and BAT use corporate social responsibility (CSR) programmes to counter their negative image and enhance their credibility as responsible corporate citizens.
There is a fundamental and irreconcilable conflict between the tobacco industry’s interests and public health policy interests; FCTC Article 5.3 requires that Parties protect public health policies from commercial and other vested interests of the tobacco industry.
- FCTC Article 5.3 requires Parties to protect public health policies from commercial and other vested interests of the tobacco industry.
- Tobacco industry tactics to prevent effective tobacco control factsheet
- Article abstract (Tobacco Control is an internationally peer-reviewed journal covering the nature and consequences of tobacco use worldwide. The journal is for health professionals and others in tobacco control and is a publication of the British Medical Journal).